Sitecore 9 Marketing Automation: First Look

Sitecore recently released Experience Platform (XP) 9, which provides a brand new way to do marketing automation with a dedicated Launchpad application. In this video, Brett Berchtold (@BrettBerchtold), Director of Experience Marketing at Roundedcube, gives a first-hand look at the new Marketing Automation application and walks through some common marketing outcomes that can be implemented with this new tool.

Read More

Brett Berchtold, Director Brett Berchtold
December 12, 2017
Digital Marketing , Sitecore , Web Strategy , Context Marketing , Marketing Automation

Sitecore Rule Set Editor Conditions

Sitecore Personalization - Rule Set Editor Cheat Sheet

A personalization rule in the Sitecore Rule Set Editor is the mechanism to implement rules-based personalization in Sitecore. There are three main pieces to implement rules-based personalization, Conditions, Actions, and Rules.

To get a better idea of the possibilities for ‘out-of-the-box’ rules-based personalization, we’ve provided this full list of conditions in The Rule Set Editor.

April 27, 2017
Sitecore, Context Marketing, Digital Marketing

STRATEGIC PARTNERS