A personalization rule in the Sitecore Rule Set Editor is the mechanism to implement rules-based personalization in Sitecore. There are three main pieces to implement rules-based personalization, Conditions, Actions, and Rules.
To get a better idea of the possibilities for ‘out-of-the-box’ rules-based personalization, we’ve provided this full list of conditions in The Rule Set Editor.
April 27, 2017
Sitecore, Context Marketing, Digital Marketing
If you are a Sitecore customer using the Email Experience Manager (EXM), this may be news that you and your marketing team need to know about. Sitecore recently released EXM 3.4, which replaces the Email Delivery Service (DYN MTA) with a new Email Cloud Service (ECS). What are your options going forward?
April 20, 2017
Sitecore, Context Marketing